Lead Sources

Not just a list. People who already care about what you sell.

Your system doesn't blast a generic database. It finds prospects from sources that signal real interest in your market.

Lead Sources5 active
Waterfall ICP Search
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Competitor Followers
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LinkedIn Group Members
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Post Engagers
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Influencer Audiences
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Niche engagers

People commenting on posts about the thing you sell. They are already in the conversation, which is a different starting point from a name on a list.

Give-away post commenters

The posts that say comment and I will send it over. Everyone in that thread raised a hand for a resource in your space, in public, this week.

Competitor engagement

People liking and commenting on your competitors' posts. Problem-aware, already looking, and not yet yours.

Pain language

People describing the problem in their own words. Lower intent than a competitor's comment section, but the message writes itself.

Funding, hiring and job changes

Companies that just raised, companies hiring the roles that mean they need you, and people who just moved into a seat where they can buy. Timing beats targeting on all three.

ICP match and lookalikes

The straight search: your titles, industries, regions and company sizes, plus people who resemble the leads that already replied to you. This is the floor under the engagement sources, not the spine.

Every source feeds the same pipeline

Found, deduped, enriched, scored against your ICP, then written to. You control the width in Lead Radar: engagement always runs, event signals and cold search are two switches you own.

Where this matters most.

Categories with a few loud competitors

Competitor sourcing is strongest when your category has a handful of well-known players who post. If nobody in your space posts, there is no comment section to work with, and the volume shifts to pain language and cold search. Every lead shows the source it came from, so you learn this in week one instead of month three.

Niches that argue in public

Recurring industry posts and people who take positions in the comments make engagement sourcing dense. If your space is quiet on LinkedIn that rung is thin, and the volume comes from event signals and cold search instead. The lead counter tells you which within a run or two.

Buyer roles tied to hiring patterns

When the people who buy you are also the people who get hired in waves (RevOps, DevRel, fractional CMOs), hiring-signal sourcing surfaces high-intent accounts before they appear on any list.

What it doesn't do.

Limits we'd rather state up front than pretend away.

  • ·Find buyers who are not on LinkedIn. If your ICP is offline, local services, trades, a lot of SMB, most of these sources come back thin. You will see that on the first run rather than after a quarter.
  • ·Replace intent data from product-led signals. If you're a PLG SaaS, your strongest intent signal is in your own product, not external sourcing.
  • ·Bypass platform rate limits. Sourcing volume is bounded by what LinkedIn and our enrichment providers actually allow without burning the account.
  • ·Buy you a list someone else already sold to ten competitors. Every source is built fresh for your ICP, not pulled from a recycled database.

How you set it up.

Drop your website

Paste your URL and the engine reads the site and writes the first version of your targeting: titles, industries, regions, company sizes, competitors, topics, hiring roles, funding stages, and an exclude list for each. It takes a minute or two, not a meeting.

Read it and fix it

The targeting comes back as editable fields, not a black box. Wrong titles, a region you do not sell into, a competitor who is not a competitor: change it and regenerate. Nothing goes out until you hit Find Leads.

Choose how wide to cast

The engagement sources always run. Two switches control the rest: event signals for funding, hiring and job changes, and cold search for straight ICP and lookalikes. Narrow to engagement for signal, open both for volume.

Then let it run

Turn on the nightly run and it finds leads while you are asleep. Set the auto-approve threshold to 0 and every lead waits for your yes before it enters a sequence, or raise it and only the borderline ones come to you.

If you would rather not run it

Everything above is yours to do. If you would rather it was done for you, Concierge Outbound is the same product with us setting it up and running it day to day, from $499 a month per account we run, on top of the $69. Async, no standing calls, and your system keeps running at $69 if you stop.

Honest answers.

Where does the data actually come from?

LinkedIn, through an API connection rather than a browser extension running on your laptop, plus enrichment providers for company data and email addresses. Public signals only, no bought lists, and nothing resold to anyone. The privacy page carries the current processor list.

Is this GDPR-compliant?

We operate under legitimate interest for B2B outreach with clear opt-out paths and we honor every removal request immediately. For EU outreach we apply additional filtering. The privacy page has the detail, if your legal team would rather read it than hear it.

How fresh is the data?

Most sources are re-enriched at the moment of campaign assembly, not pulled from a stale cache. Job titles and company info reflect what we see when the lead enters your pipeline, not what was true six months ago.

Can I bring my own leads?

Not yet. Today Wingmen finds them for you, from the sources set up for your market. Bringing your own list is coming soon.

What if our ICP doesn't show up well in any of these sources?

You will know inside a week, because the lead counter is either moving or it is not. Plenty of markets are like that, and direct sales, partnerships or events beat outbound in them. A seven day trial that cancels with a click is the cheapest way to find out which one you are in.

Drop in your website and see which sources it picks for your market.

Start 7-day free trial

$69 per LinkedIn account. Cancel anytime.

Want us to run it instead? That is Concierge Outbound.